Shopping for Ethical Fashion: Certifications to Look For
As consumers become more conscious about the impact of their fashion choices, the demand for ethical fashion has been on the rise. But with so many brands claiming to be ethical, it can be difficult to determine which ones are truly committed to ethical practices. This is where certifications come in – they provide assurance that the brand has met certain standards and regulations. In this article, we will explore the certifications that shoppers should look for when shopping for ethical fashion.
Why Certifications Matter
Certifications serve as third-party validations of a brand’s claims about being ethical. They provide transparency and accountability, ensuring that a brand is actually practicing what they preach. With so many greenwashing and deceptive marketing tactics in the fashion industry, certifications are a crucial tool for consumers to make informed and ethical purchasing decisions.
Fair Trade Certified
When it comes to ethical fashion, the Fair Trade Certified mark is one of the most recognizable and trustworthy certifications. This certification ensures that workers in the supply chain are paid fair wages, have safe working conditions, and are not subjected to exploitation. The brand must also adhere to environmental standards and support community development initiatives.
Global Organic Textile Standard (GOTS)
GOTS is the worldwide leading standard for organic textiles. It ensures that the entire production process, from harvesting to manufacturing, follows strict environmental and social criteria. This includes using organic materials, limiting the use of chemicals and dyes, and promoting fair labor practices. Look for the GOTS label to ensure that the clothing you are purchasing is truly organic and sustainable.
Bluesign
Bluesign is a certification that focuses on the environmental impact of textiles. It identifies sustainable production methods and materials, such as using recycled materials and reducing water and energy consumption. It also ensures that harmful chemicals and substances are not used in the production process. By choosing clothing with the Bluesign certification, you are supporting brands that are committed to reducing their environmental footprint.
SA8000
SA8000 is a certification that focuses on social responsibility and working conditions. It is based on international human rights standards and ensures that workers are treated fairly and humanely. Brands with this certification must adhere to anti-child labor and anti-discrimination policies, provide safe working conditions, and allow workers to have the freedom to unionize.
B Corp
B Corp certification is given to companies that meet high social and environmental standards. The certification covers a wide range of factors, including worker treatment, community involvement, and environmental sustainability. B Corp certified companies are assessed on their impact on workers, customers, society, and the environment, making it a well-rounded and credible certification to look for when shopping for ethical fashion.
Fair Wear Foundation
The Fair Wear Foundation certification is focused on protecting the rights and well-being of garment workers. This certification ensures that workers in the supply chain are treated fairly, are working in safe conditions, and have the freedom to voice their concerns. Brands with this certification are continuously monitored and have to show progress in improving their labor practices.
EcoCert
EcoCert is a certification that is given to products that meet organic and environmental standards. It focuses on the use of natural and organic fibers, as well as the use of eco-friendly and non-toxic dyes and chemicals. This certification also ensures that there is transparency and traceability in the supply chain, making it easier for consumers to make ethical choices.
Conclusion
When shopping for ethical fashion, it is essential to look beyond a brand’s claims and do some research. Certifications provide assurance that the brand is committed to ethical and sustainable practices. By choosing products with these certifications, you are not only making a positive impact on the environment and workers, but also supporting brands that are transparent and accountable for their actions. Let’s use our purchasing power to drive change and make the fashion industry more ethical and sustainable.
